THE RIGHT FOCUS LEADS TO THE RIGHT RESULTS

THE RIGHT FOCUS LEADS TO THE RIGHT RESULTS

Robert told me of a wonderful lesson he learned about overcoming the “I can’t do it” mentality. When he was in his early 20’s, Robert had a terrible fear of heights. While working out in a local gym, he befriended some guys who worked at construction company that...
SOME “B” ATTITUDES OF BUSINESS PLANS

SOME “B” ATTITUDES OF BUSINESS PLANS

Next month at the OPEN Expo will be hosting our second Lions’ Den. (The Lion’s Den is the OPEN Network’s version of Dragons’ Den or Shark Tank. If you missed the first one, $135,000 was invested in 5 businesses).  At the OPEN Expo in North Carolina,...
5 SKILLS ESSENTIAL TO B4T SUCCESS

5 SKILLS ESSENTIAL TO B4T SUCCESS

In Michael Gerber’s book, The Power Point, he states that there are five essential skills every entrepreneur must have in order to create a great business. Whether we are working in Tampa or Timbuktu, every entrepreneur does these things to some extent in their...
SALES–BE NARROW AND DEEP

SALES–BE NARROW AND DEEP

The most important thing an early-stage startup should know about marketing is that sales is more important than marketing. Sales and marketing are two ends of a stick. At the sales end your outreach is narrow and deep. At the marketing end it is wide and shallow. New...
NEWTON’S LAW & THE FUTURE OF B4T

NEWTON’S LAW & THE FUTURE OF B4T

Dan Cobley gives a TED talk titled, “What physics taught me about marketing.” It’s not one of my Top 10 TED talks but in this talk he makes one point that I wish to put into my own words. Dan reminds us of Newton’s Law: F= m x A, or “Force equals mass times...
DO NOT BE DECEIVED

DO NOT BE DECEIVED

We just finished a report on some of the teams we supervise.  This is the second time in 3 months we’ve had a team leader who is operating B4T businesses report 10+ conversions recently.  Both of these leader who are seeing breakthroughs have been working their...